Tokenizing Sports: Winning Opportunities

Over the past two seasons (2019/20 to 2020/21), the football-leagues’ industry has missed over €2 billion of revenue due to the COVID-19 pandemic. An industry that is driven by retail consumers has taken this crisis as a chance to diversify its revenue by launching new products. Opening its offering to digital opportunities, the industry has increased its commercial revenue by 3% to 105 million euros due to the fans’